<br><br>full comparison

Guesty vs. Track

Both Guesty and Track serve professional STR operators. Guesty is one integrated, AI-native platform built in-house, with 24/7 support, while Track is built on legacy architecture assembled from acquisitions.

Last updated May 2026

<br><br>full comparison

<br>The Guesty edge

Your competitive
advantage with Guesty

The proof is in the data. We conducted a market study of US property managers with up to 20 listings who onboarded to Guesty between 2022 and 2024. The pattern was consistent: more revenue per listing, higher occupancy.

The hidden cost of compromise

Purpose-built vs. patchwork of acquisitions

Guesty was developed in-house by a 250-strong R&D team, as one integrated platform. Track was assembled from acquired tools without a solid PMS foundation, which shows in fragmented, disjointed workflows.

Purpose-built vs. patchwork of acquisitions

Committed roadmap vs. divided focus

Guesty reinvests $410m into one platform, shipping daily. Track's owner BlueStar recently acquired Hostfully, a PMS for small operators, signalling divided attention and an unclear path for existing Track customers.

Committed roadmap vs. divided focus

Fast, affordable distribution vs. clunky and costly

Guesty connects to 60+ channels with the highest level of Airbnb integration and preferred status across the major OTAs. Track reaches around 20, holds no preferred partner statuses, carries Airbnb gaps like reservation alterations, misses Google VR, and charges prohibitive fees for its channel management, with setup that users report taking weeks.

Fast, affordable distribution vs. clunky and costly

Advanced AI vs. limited AI

Guesty runs AI across your whole operation: messaging autopilot, AI agents, an AI Copilot, AI task creation from guest conversations, AI-powered reporting, and AI upsells. Track offers some AI, but nothing approaching this depth, so the higher-value automation isn't there.

Advanced AI vs. limited AI

Modern interface vs. legacy design

Guesty's interface is clean and built for fewer clicks. Track's is described by users as clunky and dated, requiring excessive clicks and slowing everything down, especially when onboarding new properties.

Modern interface vs. legacy design

Transparent pricing vs. unexpected costs

Guesty's pricing is clear and predictable, so you know what you're paying for. Track users report running into unexpected costs as they go, from channel connection charges to steep fees for website work, on top of the base price.

Transparent pricing vs. unexpected costs

All-in-one platform vs. missing pieces

Guesty brings it all together natively: WhatsApp messaging in the inbox, guidebooks, a website builder, a Locks Manager, and a full PMS mobile app, plus a suite of protection tools, damage protection, liability and travel insurance, and guest screening, and an expense management card. Track leaves these out, so each gap becomes another product to source, pay for, and manage.

All-in-one platform vs. missing pieces
Purpose-built vs. patchwork of acquisitions

Built-in solutions you
won’t find at Track

Built-in solutions you won’t find at Track
FeatureTrack
Channel Manager60 channels20 channels
Direct bookingOnly booking engine
Real-time sync(this information is not publicly available)
User roles and permissions(this information is not publicly available)
WhatsApp & SMS messagingOnly WhatsApp, no SMS
Multi-calendarNative solution and third-party payment processing
Multi-unit management
Group reservations
Unified inbox
Open API
Rental agreement with e-signature
CRM
Trust accounting
Automated reviews
Guest app
Task automation
Owners portal
Coupons and promotions
Brand management
Rate plans
Advanced lead management
AI-powered messaging
Whatsapp messaging from inbox
24/7 guest communication services
Guidebooks
Guest travel insurance
AI-powered upsells
Direct channel connections
Deepest integrations with Airbnb & Booking.com
AI tasks creation out of messages
Website builderOnly expensive website design service
Locks Manager
PMS mobile app
AI Copilot chat interface
Advanced dynamic pricing
Revenue management consulting
Damage protection
Liability insurance
Guest screening tools
Advanced reporting: AI-powered report building, customizable views, and automated sending
Expense management card solution
Funding solution
Number of marketplace partners260+61

See how leading property managers use Guesty

MAK Realty Group
Guesty has been transformational for our business growth. Particularly when it comes to automation and messaging, Guesty saves my team probably about 40 hours a month. This allows us to focus on strategic expansion and elevating the guest experience rather than getting bogged down in repetitive tasks.

Packages

Packages that grow with
your operation

Lite

Perfect for 1-3 listings

From $9/month
+1% per reservation | With PriceOptimizer

Lite includes:

  • Syncs with Airbnb, Booking.com and Vrbo
  • Multi-Calendar
  • Unified Inbox

Pro

Tailored for 4-199 listings

Get a quote

Everything in Lite, plus:

  • Syncs with 60+ listing channels
  • Guesty CRM
  • Pricing optimization

Enterprise

Solutions for 200+ listings

Customize deal

Everything in Pro, plus:

  • Enterprise-grade security
  • Tailored onboarding
  • Advanced reporting

Your move to
Guesty, in five
guided steps

01

Kickoff and strategy

Your Guesty representative will map your portfolio, channels, and workflows, then build a migration plan around how you operate.

02

Configuration and data

Your Implementation Specialist will help you move your listings, reservations, and data across while your bookings keep running.


03

Training sessions

Role-based training for Finance, Operations, and Guest Experience teams ensures everyone knows their specific workflows.

04

Connect and validate

Go live! You launch with a specialist on standby, and 24/7 support from there on. `

05

Graduation day

Final call with your CSM to validate success, close the project, and transition to continuous value delivery.

FROM SOLO TO SCALE

Supporting your success 24/7

New to property 
management software?New to property 
management software?

New to property 
management software?

Personal SETUP & guidance24/7 Live chat & video guides
We simplify adoption with clear technical guidance, onboarding sessions, and 24/7 support so you can take advantage of Guesty's features from day one.
Book a Demo
Switching from another property management software?Switching from another property management software?

Switching from another property management software?

personal onboarding & support24/7 assistanceTAILORED
We ease adoption with a clear onboarding plan, strong technical support, and platform education so you can feel confident in making the switch.
Book a demo
Why Guesty?

Built by hosts, trusted
by industry leaders
worldwide

500K+

listings managed across
our platform

99.99%

uptime backed by
24/7 support

Daily

feature releases to
keep you ahead

250+

R&D experts driving
continuous innovation

Frequently asked questions

What operators ask before
they switch

What's the main difference between Guesty and Track?

Track was assembled from acquisitions and runs on a legacy architecture with prohibitive fees. Guesty was built in-house as one integrated platform, modern, AI-native, with deeper channel reach and transparent pricing.

Will I lose revenue during the switch?

No. Your listings stay live throughout migration, and enterprise operators who switched grew revenue per listing by 18% a year and their portfolios by more than 60% in two years.

Track has strong accounting. Why switch?

Guesty matches it, one ex-Track CFO was "blown away" by the transition, and adds what Track lacks: AI, a modern interface, faster distribution, and transparent pricing without the channel fees and $8,000 additional website charges.

Which platform has better integrations?

Guesty connects to 60+ channels with the highest level of Airbnb, Booking.com, Vrbo, and Google VR integration. Track reaches around 20, has Airbnb sync gaps, isn't connected to Expedia, and users report channel setup taking weeks.

I've heard Track's owner made an acquisition. Does that affect me?

BlueStar's acquisition of Hostfully, a PMS for small operators, signals divided focus and an unclear path for existing Track customers. Guesty reinvests entirely into one platform, shipping features almost daily.

What kind of support will I get?

24/7 support from an 800+ team, plus a dedicated onboarding specialist. Track offers no round-the-clock support, and slow support is a common complaint.